Sky At night x Metronomy x App

With the headline single ‘I’m Aquarius’ set to be released from the fourth studio album ‘Love Letters, we wanted to release the single in a more unique and interesting way to create a buzz around the release. 

To play on the astrological themes within the lead single we decided to approach iCandi, maker of the Sky at Night app, to help us release the single in a fun and innovative way.

After downloading the app, users had the opportunity to point their phone skyward and line up their phone with the Aquarius constellation and once synced, the user could stream the new single before anyone else.